Bio
Kaitlyn has led an impressive career as a Recruitment Marketing Manager with her 6 years working in the transportation industry. In 2020, she was recognized with the Bleed Blue award for her commitment to growing the transportation business. Kaitlyn started her career with NFI in 2018 as a Transportation Operations Support Manager Trainee and has worked her way up to her current role.
Serving as the Recruitment Marketing Manager at NFI Industries, Kaitlyn plays a major role in lead generation, driver recognition, and social media strategy. She has helped NFI Industries improve driver turnover, recruitment, and brand awareness through her commitment to this role. Kaitlyn and her team have been recognized as the pioneers of trailblazing initiatives to expand recruitment marketing tactics to bridge different teams together.
Kaitlyn enjoys developing others by being part of the Employee Resource Groups: Young Professionals, Veterans Engagement Team, EVOLVE & Women Initiative Network. She is a strong advocate for D&I at NFI by being part of these groups to develop herself and others.
Session
People, Profit, and Purpose: Unifying Your Workforce for Business Impact Panel
In today’s dynamic transportation landscape, the alignment of people, profit, and purpose stands as the cornerstone for business success. This panel of industry experts will draw from their experience and insights to demonstrate the need for cross-departmental and cohesive communication and alignment.
By intertwining business strategies, securing collaboration across all business units, organizations and people alike will be better positioned to support and develop all employees from recruitment to retirement and fastidiously grow the business.
Tuesday, June 11 at 9:15 a.m.