Bio
Amber Caron is the Director of Communications for national nonprofit Wreaths Across America. She has been developing and supporting the program’s growing communications needs nationally over the last 15 years, nine of those as a public relations consultant before joining the organization full time five years ago.
As a member of the Executive Leadership Team, Amber’s role includes planning and execution of long-term communications strategies for organizational growth and sustainability. She manages a dynamic team of marketing and communications professionals with diverse backgrounds and areas of expertise working alongside her each day to find new ways to share the stories of those who have served, sacrificed, and succeeded.
Sessions
All Together Now: Building Growth Through Mission-Driven Cooperation
Non-Profit Organization Wreaths Across America has grown from a simple, individual donation to an international effort spanning more than 3,700 locations in all 50 states and even overseas.
Every year, thousands of volunteers come together to place millions of veterans' wreaths—in no small part thanks to the efforts of 296 trucking company partners! In the process of growing, the organization has needed to scale quickly and embrace technology so that its small team (just over 30 full-time staff) can continue to service the needs of the many corporate partners, civic and community groups that now participate.
In this session, you'll hear actionable insights from collaboration between communications, sales, and operations team members and see how a shared vision keeps the organization as a whole aligned.
Date/Time: Tuesday, June 13 at 9:30 a.m.