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Madison Mobley

About the Speaker

Madison Mobley

Strategic Partnerships - Let's Talk Supply Chain

Madison is a Columbia University Alumna who majored in sociology and, once upon a time, aspired to be a journalist. Shortly after graduating, she joined EMC Corporation’s (now Dell EMC) Sales Bootcamp (because journalism wasn't quite paying her New York City bills) and the rest is history.

With 15+ years of experience across "smarketing," customer advocacy, and HR strategy disciplines, and time spent within big corporate and venture-backed startups, B2B go-to-market strategy has long since passed journalism as a primary passion. 

Present day, she leads Strategic Partnerships at Let's Talk Supply Chain, an industry leading supply chain media production company founded by Sarah Barnes-Humphrey. Madison is also founder and CEO of Midearix, a group purchasing organization focused on serving SMB, mid-market, and diverse owned businesses.

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Other Amazing Sessions

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9am-10am Opening Keynote

Session Title Lorem Ipsum Dolor Sit Amet

James T. Kirk
VP of Statistical Analysis + Data Reconfiguration

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9am-10am Opening Keynote

Session Title Lorem Ipsum Dolor Sit Amet

James T. Kirk
VP of Statistical Analysis + Data Reconfiguration

Read More About this Session

9am-10am Opening Keynote

Session Title Lorem Ipsum Dolor Sit Amet

James T. Kirk
VP of Statistical Analysis + Data Reconfiguration

Read More About this Session

9am-10am Opening Keynote

Session Title Lorem Ipsum Dolor Sit Amet

James T. Kirk
VP of Statistical Analysis + Data Reconfiguration

Read More About this Session

June 9th, 2025 at 3:00P.M. Austin, TX The Modern Marketer's Playbook

About This Session

The Modern Marketer's Playbook: Integrating Paid Media, Influencer Marketing, and the Rule of 7 for Maximum Impact
 In today's crowded marketplace, capturing  attention and driving conversions requires a  multi-faceted approach. This presentation will explore a modern marketer's playbook for success, focusing on the strategic integration of paid media and influencer marketing. We'll delve into the "Rule of 7," a marketing principle that emphasizes the importance of multiple touch points to drive customer engagement and conversion. This presentation will provide attendees with actionable insights, real-world examples, and practical tools to develop and execute integrated marketing campaigns that deliver measurable results.

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